FIRESIDE COMMERCIAL VIA NYC
On August 28, 1922: NYC-based radio station WEAF aired the first paid radio commercial for Queensboro Reality, advertising an apartment complex. The 10-minute spot cost a cool $100. We don’t even want to do the math for a 10-minute radio spot would cost today. Or what today’s rent might be in that apartment complex.
NO MORE SUGAR BABIES ON THE GREAT WHITE WAY
On August 28, 1982: Sugar Babies closed at the Mark Hellinger Theater after 1,208 performances. The musical revue starred Brooklyn native Mickey Rooney in his Broadway debut.
BORN ON THIS DAY: BEN GAZZARA
On August 28, 1932: Emmy Award-winning actor Ben Gazzara was born in New York City. Gazzara starred on stage, film, and television. He died in February 2012 after losing his battle to pancreatic cancer.
Featured image courtesy of Everything Talk Radio